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The Follow-Up Mistake That Kills Momentum
Follow-ups are meant to move deals forward. Most of them do the opposite. This article explains the specific follow-up mistake that quietly drains momentum from otherwise healthy deals, why buyers disengage when it happens, and how to follow up in a way that actually advances decisions.
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The Failure Nobody Documented
Some project failures never appear in reports or postmortems. They disappear quietly through rewritten narratives and softened language. This article examines how organizations erase their own failures, why uncomfortable truths never get documented, and how teams end up repeating the same mistakes without realizing it.
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Why Buyers Ghost After a Great Call
Ghosting after a great call feels confusing and frustrating. Everything seemed to go well — and then the buyer disappeared. This article explains why buyers often go silent after positive conversations, what that silence usually signals, and how “great calls” can still plant the seeds of stalled deals.